Team
VITA Effect Studio
Role
Motion Graphics Designer
Duration
Summer 2020
& Spring 2021
Tools
Motion graphics
Concept Design
Graphic Design
Full motion reel of VITA filters
Targeting user groups ranging from 20s through 30s, along with popular SNS users, I had to constantly research popular online trends each week to generate fresh and new concepts. Users may download the templates and replace the default images with their own photos. Here are a few snapshots of the video filters I created for the VITA Studio App.
Working at Snow Corp twice in a row, I gained tangible skills not only in motion graphics, but also in concept planning, collaboration, and design analysis. Particularly, the second time I was offered to work, I was able to get more experimental with the upgraded functions of the app. The work environment was definitely fast paced as I had to produce at least three motion templates every week. Yet with the challenge, there was also the unique joy of being able to view the users' immediate reactions, especially whenever I discover my templates in the most popular section of the app.